For Austin fitness studios

Get new paying members. 100% free.

SoFit is the AI concierge Austin members text to book their week. We send your studio new paying members at your published rate. No fees. No contract. No cut.

Free today No fees, no contract 10-min activation Switch off anytime
Be a launch partner → Preview the dashboard demo →
What your member experiences
iMessage conversation showing SoFit recommending a back-friendly yoga class and booking it
What you actually get

The value stack.

More than a referral pipe. None of it costs you a dollar.

Instructor briefs → retention

Members come back because the instructor “got” them. 5% retention lift > most paid-acquisition flows.

Sunday auto-plan → more bookings

Members book the week in one tap. Slots fill early, no-shows drop, power-users book 3–5× more.

Verified reviews → organic trust

Every booking is a real-member review. Your profile markets for you. Drop-in conversion goes up.

Studio dashboard (year 2)

Demand heatmaps for your neighborhood, churn prediction, competitor benchmarks. The kind of data your existing software doesn’t surface.

How it works for you

Four steps. Ten minutes total.

1

Activate on your booking system

Mindbody, Mariana Tek, or WellnessLiving — paste an activation code in API integrations.

5 min, one time
2

Connect Stripe

Stripe Connect Express. Payments land in your bank at your published rate, daily payouts. SoFit takes $0.

5 min, one time
3

We send the right people

When a member asks for “back-friendly Pilates Thursday after 5,” we surface your matching class at your published rate.

automatic
4

You get a paying member

They book and pay at your normal rate through your existing flow. You pay us nothing.

when they convert
The differentiator

Brief your instructors before every class.

SoFit knows every member walking into your studio — injuries, focus areas, what they’re working on this week. We text your instructor a private brief 30 minutes before class so they walk in already knowing the room. No other platform delivers this.

It’s the kind of hospitality the best studios used to deliver one student at a time. SoFit makes it work at full classes.

  • Standing notes — chronic injuries, “loves heavy weights,” “prefers reformer 1.”
  • Today-only requests — “extra glutes today,” “light on wrists, sore from yesterday,” “tough week, take it easy.”
  • Member-controlled — opt-in once, toggle anytime. Private to the instructor only.
  • One short text — delivered 30 min before class to your instructor’s phone.

Why this matters for you: members come back because the instructor “got” them. That’s retention you didn’t have to fight for.

SMS to your instructor · 4:50 PM
Quick heads-up for your 5:45 today —

Josh (new) — bad wrist, prefers reformer 1, ~3 months in
Sarah (regular) — knee tweak this week, easy on jumpboard
Maya (first visit) — wants gentle, mentions tight hips
Bruno (regular) — extra glutes today, light on wrists

Member preference memory tied to specific instructors is rare in existing tools. SoFit’s memory layer is built specifically for it.

See it in the dashboard demo →
What you get

A clean lead-gen channel. Nothing more.

Members straight to your classes at your published rate. Your existing business runs untouched.

 
What SoFit does for you
Your existing members
Untouched. SoFit only brings you net-new members.
Your pricing
Default: your preferred rate for that class. Optional: you mark off-peak slots (e.g. Wed 11am) at a different price you choose, only for those slots.
Member identity
Full client profile sent to you on booking. The member is a real client of your studio.
You pay
$0 today. Personal project — no marketplace cut, ever.
Switching off
One click. Deactivate in your dashboard or text us. No contract, no notice period.
Your data
Stays with you. Your members are your members.
Instructor briefs
Private heads-up to the instructor before every class.
Questions you should be asking

The honest FAQ.

Will SoFit poach my existing members?

No. Existing members book directly with you. SoFit only sends people who hadn’t found you yet.

What does it cost?

Free. No setup, no monthly, no per-member, no cut of bookings. Personal project — I built it because I wanted it to exist.

Will my classes be discounted?

Never. SoFit users see your published rates. No pricing layer.

Can I turn it off?

Any time, instantly. Deactivate in your dashboard. No contract.

What does activation involve?

~10 minutes, once. Paste an activation code into your Mindbody/Mariana Tek/WellnessLiving admin, then connect Stripe via our onboarding link (Stripe handles KYC). Payouts daily to your bank at your published rate.

How do payments + card data work?

We never store cards. Stripe does (via SetupIntent). On booking, Stripe charges the member and routes direct to your bank via your Stripe Connect account at your published rate, daily payouts. SoFit takes $0. Chargebacks, refunds, 1099-K all live with Stripe.

Be one of the first Austin studios on SoFit.

Free, launch-partner status, priority placement in your neighborhood. Direct access to me through onboarding.

Email us →