Today, Friday May 29
Bookings this week
184
↑ 23 from last week
New members from SoFit
14
↑ 5 vs last week
Class fill rate
87%
↑ 4 pts vs 30-day avg
30-day retention
68%
↑ 6 pts vs Q1
Briefs sent this week
47
Members briefed about
312
Instructors opted in
6 / 8
Brief read rate
94%
Today's classes
Briefs send 30 minutes before each class to the instructor's phone.
4 sent · 2 queued · 1 off
| Time | Class | Instructor | Roster | Brief |
|---|---|---|---|---|
| 6:30 AM50 min | Athletic ReformerReformer Studio A | Kelsey M. | 10/ 12 | Sent 6:00 AM |
| 8:00 AM50 min | Reformer ExpressReformer Studio A | Joel R. | 11/ 12 | Sent 7:30 AM |
| 9:30 AM50 min | Mat PilatesMat Studio | Sarah T. | 14/ 18 | Sent 9:00 AM |
| 12:00 PM30 min | Power PilatesReformer Studio B | Maya L. | 8/ 12 | Sent 11:30 AM |
| 5:45 PM50 min | Athletic ReformerReformer Studio A | Kelsey M. | 11/ 12 | Queued · sends 5:15 PM |
| 6:45 PM50 min | Reformer 50Reformer Studio A | Joel R. | 12/ 12 | Queued · sends 6:15 PM |
| 7:00 PM50 min | JumpboardReformer Studio B | Alex P. | 9/ 12 | Instructor opt-out |
Brief preview · 5:45 PM Athletic Reformer
This is exactly what Kelsey gets by SMS at 5:15 PM. 11 attendees today.
SMS to +1 (512) •••-•••• · scheduled 5:15 PM
Hey Kelsey! Quick heads-up for your 5:45 today —
• Sofia (regular) — chronic back, save her the back-corner spot, swap for the 5-lb dumbbells
• Bruno (new, 3rd class) — light on wrists today, working glutes
• Maya (first visit) — wants gentle, mentions tight hips
• Sarah (regular) — knee tweak this week, easy on jumpboard
• Lauren (regular) — wants to push, trying for a PR
The other 6 are returning members with no notes today. See you at 5:30.
• Sofia (regular) — chronic back, save her the back-corner spot, swap for the 5-lb dumbbells
• Bruno (new, 3rd class) — light on wrists today, working glutes
• Maya (first visit) — wants gentle, mentions tight hips
• Sarah (regular) — knee tweak this week, easy on jumpboard
• Lauren (regular) — wants to push, trying for a PR
The other 6 are returning members with no notes today. See you at 5:30.
— SoFit, for your studio
Auto-deleted 1 hour after class · why?
Instructors
Toggle who receives briefs. Phone or email per instructor.
KM
JR
ST
ML
AP
RN
Briefs sent · last 7 days
Full audit trail. Every brief auto-deletes 1 hour after class.
Today
12:00 PM
12:00 PM
Power Pilates · Maya L.8 attendees · 3 with standing notes · 1 today-only request
Today
9:30 AM
9:30 AM
Mat Pilates · Sarah T.14 attendees · 5 with standing notes
Today
8:00 AM
8:00 AM
Reformer Express · Joel R.11 attendees · 4 with standing notes · 2 today-only requests
Yesterday
6:45 PM
6:45 PM
Reformer 50 · Joel R.12 attendees · 5 with standing notes
Yesterday
5:45 PM
5:45 PM
Athletic Reformer · Kelsey M.10 attendees · 4 with standing notes · 1 today-only request
Yesterday
12:00 PM
12:00 PM
Power Pilates · Maya L.9 attendees · 2 with standing notes
Member insights
Who’s loyal, who’s leaving, who’s about to.
Loyal members · this month
Top 5 by class count. Streaks of 4+ weeks shown.
1
SM
Sofia M.23 classes · 6-week streak · chronic back
23classes
2
OC
Olivia C.21 classes · 5-week streak
21classes
3
EW
Emma W.19 classes · 4-week streak
19classes
4
JL
Jordan L.17 classes · 4-week streak
17classes
5
AT
Avery T.15 classes · new this month
15classes
Retention · first-class → second
% of new members who book within 14 days. Above 60% is excellent.
68%
↑ 9 pts vs. April
14 new members last month · 9.5 came back within 2 weeks · industry avg is 52%
Class & instructor performance
What’s filling, what isn’t, and who’s driving it.
Most-booked classes
By total bookings this month. Fill rate vs. capacity.
Top instructors
Bookings this month + avg member rating. Streaks of repeats.
1
KM
Kelsey M.142 bookings · 4.9 avg · 38% of attendees return within 2 wks
142this mo
2
JR
Joel R.118 bookings · 4.8 avg · 33% return rate
118this mo
3
ST
Sarah T.96 bookings · 4.8 avg · 31% return rate
96this mo
4
ML
Maya L.74 bookings · 4.7 avg · 28% return rate
74this mo
5
AP
Alex P.52 bookings · 4.6 avg · brief opt-out
52this mo
Empty seats this week · opportunity finder
Classes < 60% full. Push to nearby SoFit members at no cost to you.
Your members. Your instructors. Your data. Briefs are generated from member-shared notes only (members opt in once). The full text auto-deletes 1 hour after class. SoFit doesn't sell, resell, or analyze your member data for any other purpose. Read the policy →